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创业应用英语 第2册PDF|Epub|txt|kindle电子书版本网盘下载

创业应用英语 第2册
  • 王运华，刘海波编著 著
  • 出版社： 北京：中央广播电视大学出版社
  • ISBN：7304060964
  • 出版时间：2013
  • 标注页数：320页
  • 文件大小：53MB
  • 文件页数：337页
  • 主题词：英语－职业教育－教材

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图书目录

BOOK21

Unit 1 Devise a Business Plan1

Part One Around the Topic1

Part Two Topic-Centered Listening3

Part Three Topic-Centered Reading4

Part Four Grammar16

Part Five Comprehensive Exercises19

Part Six Practical Writing22

Unit 2 Finance Your Business24

Part One Around the Topic24

Part Two Topic-Centered Listening26

Part Three Topic-Centered Reading27

Part Four Grammar37

Part Five Comprehensive Exercises40

Part Six Practical Writing42

Unit 3 Staff Recruitment and Retention45

Part One Around the Topic45

Part Two Topic-Centered Listening47

Part Three Topic-Centered Reading48

Part Four Grammar59

Part Five Comprehensive Exercises62

Part Six Practical Writing64

Unit 4 Business Management67

Part One Around the Topic67

Part Two Topic-Centered Listening68

Part Three Topic-Centered Reading70

Part Four Grammar80

Part Five Comprehensive Exercises84

Part Six Practical Writing87

Unit 5 Market Research89

Part One Around the Topic89

Part Two Topic-Centered Listening91

Part Three Topic-Centered Reading92

Part Four Grammar102

Part Five Comprehensive Exercises105

Part Six Practical Writing108

Unit 6 Quality Control112

Part One Around the Topic112

Part Two Topic-Centered Listening114

Part Three Topic-Centered Reading115

Part Four Grammar124

Part Five Comprehensive Exercises128

Part Six Practical Writing130

Unit 7 Promote Your Product133

Part One Around the Topic133

Part Two Topic-Centered Listening134

Part Three Topic-Centered Reading136

Part Four Grammar146

Part Five Comprehensive Exercises149

Part Six Practical Writing151

Unit 8 Customer Service153

Part One Around the Topic153

Part Two Topic-Centered Listening155

Part Three Topic-Centered Reading156

Part Four Grammar166

Part Five Comprehensive Exercises169

Part Six Practical Writing171

Unit 9 Deal with the Competition174

Part One Around the Topic174

Part Two Topic-Centered Listening176

Part Three Topic-Centered Reading177

Part Four Grammar186

Part Five Comprehensive Exercises190

Part Six Practical Writing193

Unit 10 Build Your Brand195

Part One Around the Topic195

Part Two Topic-Centered Listening197

Part Three Topic-Centered Reading198

Part Four Grammar208

Part Five Comprehensive Exercises211

Part Six Practical Writing214

Glossary216

Phrases and Expressions238

References246

Appendices247

Ⅰ．Translation for Text247

Ⅱ．Examinational Syllabus of Pretco-A279

Ⅲ．Key for Exercises281

Ⅳ．Affixes ＆ Roots Lists315

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