图书介绍
商务英语阅读 下PDF|Epub|txt|kindle电子书版本网盘下载
- 国晓立，周树玲主编 著
- 出版社： 北京：对外经济贸易大学出版社
- ISBN：9787810789493
- 出版时间：2007
- 标注页数：167页
- 文件大小：8MB
- 文件页数：178页
- 主题词：商务－英语－阅读教学－高等学校：技术学校－教材
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图书目录
Unit 1 Team Spirit:Cultivate the Culture1
Fast Reading Ⅰ Does Team Spirit Make Economic Sense?6
Fast Reading Ⅱ Team Building:Fostering the Team Spirit8
Unit 2 Performance Evaluation11
Fast Reading Ⅰ Alive Hospice Uses Performance Evaluation in Employee Survey and Sees Benefits16
Fast Reading Ⅱ Microsoft's Performance Evaluation System Roils Coders18
Unit 3 Uncovering a Company's Corporate Culture—a Critical Task for Job-seekers21
Fast Reading Ⅰ Fostering New Ideology and Creating Yueda Brand26
Fast Reading Ⅱ What Does an Organization's Culture Reveal?28
Unit 4 Why Should We Go for Six Sigma?31
Fast Reading Ⅰ Six Sigma—the Soul of Effectiveness36
Fast Reading Ⅱ Six Sigma Implementation at Siemens39
Unit 5 General Introduction to Logistics41
Fast Reading Ⅰ Lowering Logistics'Costs46
Fast Reading Ⅱ International Trade,Transport＆Logistics48
Unit 6 Challenges Facing Chinese Logistics Industry51
Fast Reading Ⅰ Logistics Firms Face Challenge56
Fast Reading Ⅱ China's Third-Party Logistics Market Report 200658
Unit 7 Just-in-time62
Fast Reading Ⅰ Focus on Public Transportation67
Fast Reading Ⅱ Linyi Focuses on Trade and Logistics69
Unit 8 Universal Parcel Service72
Fast Reading Ⅰ Foreign Express Giant Invests in China75
Fast Reading Ⅱ Corporate Culture of UPS77
Unit 9 General Introduction to Insurance80
Fast Reading Ⅰ Executive:Anbang Plans to Move into Life Insurance Sector84
Fast Reading Ⅱ ABC Puts Emotionally Involved Reporter on Hurricane Insurance Story86
Unit 10 IPR and Economic Growth89
Fast Reading Ⅰ Jordan Benefits from Intellectual Property Reforms94
Fast Reading Ⅱ Strategic Moves97
Unit 11 Human Relationship in the 21st Century100
Fast Reading Ⅰ How to Deal With Misunderstanding104
Fast Reading Ⅱ The Most Beautiful Heart106
Unit 12 Cross-cultural Communication108
Fast Reading Ⅰ Breaking the Barriers of Intercultural Communication113
Fast Reading Ⅱ Christmas Celebrations Around the World115
Unit 13 Business Etiquette118
Fast Reading Ⅰ Business Culture in China122
Fast Reading Ⅱ Helpful Negotiation Tips125
Unit 14 Interview Skills127
Fast Reading Ⅰ On-campus Interviewing131
Fast Reading Ⅱ Worst Interview Experiences133
Unit 15 The Future of World Economy136
Fast Reading Ⅰ Developing Countries Shaping the Future of World Agriculture Trade141
Fast Reading Ⅱ IMF Predicts Energetic World Economy for 2007-2008144
Unit 16 Sustainable Development147
Fast Reading Ⅰ Attracting Talents151
Fast Reading Ⅱ Ending Poverty153
Key to Exercises156
Reference164